Regional PR Summit 2024 by ARRP
PR’s impact in geopolitics, elections, and corporate decision-makingNov 18, 2024 | 3:00 PM EET| Zoom
We will explore how PR strategies influence key global events, the outcome of elections, and the direction of corporate strategies. Whether it’s navigating political narratives, shaping public opinion, or influencing policymakers, PR professionals have become essential players in driving outcomes that impact societies, economies, and industries on a global scale.
Speakers
Meet Our Speakers
Gabriel PÂSLARU
Former ARRP President
Andras SZTANISZLAV
ICCO Chief Executive; President of HuPRA
Alina DOLEA
Associate Professor in Strategic Communication and Public Diplomacy, Bournemouth University, UK
Patrick PENNINCKX
Head of Department, Information Society at Council of Europe
Ioana AVĂDANI
President, Center for Independent Journalism; Romania
Massimo MORICONI
ICCO Mis/Disinformation Chair; CEO of Omnicom Public Relations Group Italy
Dorina NĂSTASE
Coordinator of the Strategic Communication Task Force, Directorate General for Communications
Christina FORSGARD
ICCO Ethics Chair; Founder of Netprofile, Finland
Viorica ROȘCA
President, ARRP
Agenda
Monday, November 18, 2024, 3.pm EET
Event Official Language: English
3:00 pm
Introduction & Welcome
Viorica Rosca, Gabriel Pâslaru – Romanian Association for Public Relations
3:10 Pm
Panel 1: Communication ecosystem and fake news
- Geopolitical Challenges, Generative AI and Disinformation in a Year of Elections
Patrick Penninckx, Head of Department, Information Society at Council of Europe - How to challenge fake news (misinformation and disinformation) – Mass media vs. Social Media
Dorina Nastase, Coordinator of the Strategic Communication Task Force, Directorate General for Communications (DG COMM) - Bottom up and top down approaches: key nodes in the communication ecosystem
Dr. Alina Dolea, Associate Professor in Strategic Communication and Public Diplomacy, Bournemouth University, UK
3:40 pm
Q&A
3:50 Pm
Panel 2: Global Experts Dealing with Global Challenges
- Challenges faced by independent journalism
Ioana Avădani, President, Center for Independent Journalism; Romania - The Power of Trust – Why PR Ethics Matters
Christina Forsgård, ICCO Ethics Chair; Founder of Netprofile, Finland - Civic Role and Duty of PR Industry in Dealing with Global Challenges (UNDP-ICCO Partnership)
Andras Sztaniszlav, ICCO Chief Executive; President of HuPRA - Media Education and Information Pledge
Massimo Moriconi, ICCO Mis/Disinformation Chair; CEO of Omnicom Public Relations Group Italy
4:30 Pm
Q&A
4:40 Pm
Conclusions and next steps
Viorica Roșca – ARRP President
Outro, Gabriel Pâslaru, Romanian Association for Public Relations
Join Us at this Summit
Fill in the registration form below and Join us on November 18th and join us as experts in the field share insights on the pivotal role that PR plays in today’s fast-evolving political and business landscapes.
Organizers
The Regional PR Summit is organized by ARRP – Romanian Association for Public Relations, together with its communication partners:
